sE PRIVACY POLICY

sE Electronics - Privacy Statement

Last Updated: April 19th, 2005

Information Collected by sE Electronics :

sE Electronics collects user information from several areas of the sE Electronics site including the ' Newsletter registration ' area; sE Electronics collects financial information (such as billing address, credit card number, expiration date) for billing payment and credit card authorization purposes. sE Electronics may track the IP address of a user's computer or place a "cookie" in the browser files of a user's computer. This is required by sE Electronics services to provide automated features.

Use of Information Collected:

Collected information helps sE Electronics better understand its users' needs in order to improve its product and service offerings. Email addresses are used to communicate with members through Promotional emails, Partner emails and for site administration purposes. Users may be deleted from Promotional email and Partner email lists at their request. Personal information may be used to contact users for the purpose of research, product development, marketing, or customer service, if the user has opted to receive such communication. Financial information is used to bill users for products and services purchased. Within sE Electronics, only accounting managers have access to the credit card account information. This information is not shared with anyone outside of sE Electronics . IP address and cookie log data is analyzed to better understand traffic flows and user preferences.

Shared information:

Though sE Electronics makes every effort to preserve user privacy, we may need to disclose personal information when required by law wherein we have good faith belief that such action is necessary to comply with a current judicial proceeding, a court order or legal process served on our Web site.

sE Electronics shares information with its partners for the purpose of providing related services in which we deem our users have interest. The use that sE Electronics 's partners make of customer information will not exceed sE Electronics 's use of the data. Key billing information (such as credit card number, expiration date and dollar amount) gathered from users making online purchases of products or services is shared with VeriSign, our credit card processing partner, in order to authorize charges to the credit card.

sE Electronics does not sell, rent or lease user information to any third party, except as disclosed here. From time to time, sE Electronics may obtain information (such as electronic mail addresses) from third party providers. It is our goal to only contact individuals who we believe may have a legitimate business interest in sE Electronics based on their membership or participation in other organizations or web sites, and who have indicated a willingness to be contacted for this purpose. While sE Electronics endeavors to work with other sites and companies with a similar respect for user privacy, sE Electronics cannot be responsible for the privacy practices of other sites.

Please be aware that in the event sE Electronics merges with a third party, or in the event all or substantially all of sE Electronics 's assets are acquired by a third party, customer information, including personally identifiable information, will be shared and/or transferred to such third party. The information may only be used or shared by such third parties for the primary purpose for which the information was originally collected. If such third parties, or if sE Electronics for its own business needs, desire to use the personally identifiable information for another purpose, you will be notified prior to the information being used for a new purpose, and you will have the opportunity to opt out of such new use of your personally identifiable information.

Security of personal information:

sE Electronics's clients and their personal information are considered to be sE Electronics 's greatest asset and thus their privacy is treated with the utmost regard and respect. sE Electronics takes every reasonable precaution to secure personal information within both its computers and its physical premises.

Opting-out, editing, updating or deleting personal information:

sE Electronics utilizes email as a vital and primary communication channel with registered users and customers. As a registered user/customer, you hereby acknowledge and grant sE Electronics the permission to communicate with you via email (as well as other communication channel such as phone and fax) for any purposes sE Electronics determines to be relevant including, but not limited to, system messages, product updates, service announcements and other marketing messages. sE Electronics will use best efforts to honor customers request to opt out of marketing messages, but under no circumstances will sE Electronics have any liability for sending any email to its registered users/customers.

Users who do not wish to receive marketing emails including sE Electronics Promotional Emails, or Sponsor Emails are requested to contact sE Electronics via email .

Changes to this Privacy Statement:

If sE Electronics decides to change its privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

sE Electronics reserves the right to modify this privacy statement at any time, so please review it frequently. If sE Electronics makes material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.